Native American mascots - an essay

Written by James Baker on .

Since nothing is really happening in Birdland I feel like I have to take a moment to discuss something else. Recently, MLB unveiled updated batting practice alternate caps for each team and to the surprise to many the Atlanta Braves went retro and brought back their cartoon native mascot affectionately(?) called “the screaming savage.”

This, of course, has resurrected the controversy over MLB teams using Native American names, cartoons, and paraphernalia.  Is it offensive? Should these names be retired? Are ALL offensive, or only some? Do some of these organizations get a pass on their extensive histories in the league?

To me these are all very complicated questions with equally complicated answers and the debate speaks to this nation’s continuing struggle with its own social history.

Myself, I am not necessarily offended by any of this stuff simply because it is not my place to BE offended by these various caricatures. I am a suburban-born white-guy, end of story. There is no way that I will ever truly feel the sting of discrimination as if I was someone from one of the multitudes of demographic minorities. Yes, even though I live in Baltimore where I am a demographic minority I am still part of the cultural hegemony of white-ethnic-Europeans that run most of the developed world. Some of you may roll your eyes at that last line, trust me I am not espousing some sort of self-loathing white-guilt when I write that – it is just simply the facts of the matter; 500 years ago Europeans took to boats, sailed around the world and subjugated the native peoples of those lands in the name of gold, glory and God. It is the reason we speak English, it is the reason most of us are some sort of Christian and it is the reason we believe in capitalism.

So no I am not offended, but as a person that has spent the lion’s share of his life studying American history I look at these things and wonder, “Why?”  Ethnic-stereotypes and ethnic-caricatures are not anything new in America, one does not need to go far back into American cultural history to see what I am talking about. (TRY THIS AT HOME(!): Do a quick search of “old racist ad” and… enjoy? )But what is interesting to me is that virtually all other types of those mascots and advertising strategies have been relegated to the dustbin of history along with the minstrel show. Today they are largely a bygone curiosity, except for Native American imagery.

Now, before someone rushes to the comment section and types out some anti-PC screed just understand this; it has nothing to do with PC. Cultures change and we decided that “Picaninny freeze” wasn’t just a summertime treat – it was pretty dang offensive. We also decided that using cheap ethnic caricatures to sell everything from baking soda to laundry detergent was pretty ignorant and wrong.

So why are the “Redskins” still around? How has “Chief Wahoo” survived the test of time? How, in 2013, does the “Screaming Savage” make a comeback? What is it about the Native American caricature that allows it to still be culturally acceptable when some much other similar caricature has been left behind?

I have a theory: Most Americans don’t have day-to-day contact with many Native Americans. Sure, over time the different ethnicities that make up the demographic mosaic of this country have largely intermingled and integrated – but Native Americans have always had a much more difficult time with that. So as the civil rights movement did away with many of the other ethnic stereotypes seen in media the Native Peoples of the country never really captured the cultural movement the way others did. Put another way if there truly is an “invisible minority” in America today it seems to be the Native American. And that is a direct result of American/Native relationship since the 18th century.  And it is that relationship that is really at the crux of the argument here.

Yes, “Fighting Irish” is just as offensive and plays off the stereotype of Irish violence, but it is vastly different. The Irish weren’t conquered by Americans, forced to assimilate, moved off their land or outright exterminated. Even when some of the Native tribes attempted to assimilate, sue to keep their lands and WIN the United States still moved them onto small, barely arable lands only to be moved again and again. There is no other way to say it: it was genocide plain and simple. It was ethnic cleansing born from Manifest Destiny and completed by her great-granddaughter Social Darwinism. And today multi-billion dollar industries cherry-pick the ruins of those cultures to sell tickets, hats and jerseys.

When put in that context it is easy to understand why people would find it offensive and makes many people squeamish.

If asked to make a decision “Chief Wahoo” needs to go. It is just a straight-up caricature and is wrong on so many levels. The “Screaming savage” (AKA Chief Noc-a-homa) sure it is an attempt to be a less-offensive photo-realistic depiction of a native person. The only thing is, it is a depiction of a Native American of the Great Lakes region (the original home of the franchise), the “Braves” in what is now Atlanta would not look like Noc-a-Homa.

Redskins should most likely be changed as well. It is a racial slur. It was a word that was originally intended to degrade an entire group of people. It is bad.

Will any of these things change? Likely not. Should fans of these teams feel any differently than they have in the past – absolutely not. It is okay to be a ‘skins fan, same with the Braves and Indians. But let us all just understand this: we are exploiting a culture that our national ancestors attempted to systematically destroy, we might not be able to do anything about that history; but what we can do is understand that history and learn from the sins of our collective past. Organizations like the Florida State and the Chicago Blackhawks genuinely work well with their local nations to make sure that what they do is somewhat accurate, legitimate and above all respectful.

5 comments
Sort: Newest | Oldest
Walkingfox
Walkingfox

Thank you James Baker for your kind article about what few call important.

I happen to be one of those " 65 or 70% Traditional Native Americans deep in culture and ceremonies spoken about in one of your readers reply's.

I debated with myself about writing however, one could see into your pure heart, a heart that I believe has some native ancestral blood flowing by the way.

Do not forget gold and silver was not the only things taken from my people back to other countries.

The reason for writing is, if we the Traditionalist do not go out to schools, when asked, teaching and among other things an answer/question time, we must be prepared as their Christian bible states "As you sow, so shall you reap"?

If we, the Native Americans are honest, Creator will bless this meeting, the students and of course, we the Native Americans.

Before my retirement I was blessed with many of those meetings.

The Baker family, by the way, is the third largest clan of my people? 

 

graemedelyons
graemedelyons

Hi. Thanks for that. I am doing some research for a essay ('Identity, Diversity and Difference' module in UK Counselling and Complementary Therapies degree ) and came across a link to this.  I too was born very white (albeit in New Zealand not England) but personally am astounded that this is considered acceptable in the US. 

 

ndn_24_7
ndn_24_7

Thank you for your editorial on this issue. I am a Native American who participates in traditional ceremonies. I am also a big sports fan. As a Native American who participates in traditional ceremonies, I find Native themed logos in sports offensive. I feel the antics that go along with these logos such as the tomahawk chop, the Native themed costumes mocking traditional regalia and the "war" chants and dances are very disrespectful to the traditions of Native Americans. I feel these actions make a mockery of my traditions and culture, and give an inaccurate view of my people. Our ancestors fought and died so these traditions can be kept alive and carried on by future generations. To see these ways be made fun of is disrespectful and wrong.

JamesBaker
JamesBaker

 @ndn_24_7 Thank you for this comment, sincerely. Please allow me to get your opinion on this: In prepping this piece I came across multiple surveys where  overwhelming majority of Native Americans surveyed stated that they did not find these names offensive. In your personal experience would you say that is accurate? I don't mean to make you a spokesperson or anything, but I would value your opinion.

ndn_24_7
ndn_24_7

 @JamesBaker  @ndn_24_7 

From my personal experience, I find that a little more than half (65 - 70%) of Native people raised around their ceremonies and their respective communities (such as reservations, Pueblos, Rancherias)  do find them offensive. Most of these people participate in their  Native ceremonies such as Sundances, sweat lodge ceremonies, pow wows, song and dance and numerous other ceremonies that I have had the honor or witnessing.   Most don't follow sports and don't seem to care.  It seems to me the older generations seem to have a stronger opinion against mascots than the younger generations. I find a majority of Native Peoples who were not raised around Native communities or ceremonies do show support for these mascots. These are Native peoples who live in the cities and urban areas of the U.S and Canada. This is where a majority of the Native population in the U.S live and work. From my experience, the message I hear from these communities is these mascots show honor, respect and pay tribute to Native Americans. I find most of these people have little to no exposure to their tribal ceremonies or teachings. Very few participate in their tribal ceremonies.  Yet, they make up a majority of the voice on this issue.  

 

You Might Like...